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Creating Strategic ECM Partnerships on the Internet (CTGE 442J, CEUs: 0.7)
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 This course will provide
entreprenuers and managers of e-commerce businesses with an overall
understanding of the business development process in the Internet
industry. Examples
will be drawn from both the business to business market as well as the
business to consumer marketplace, and will include real world
examples. Topics
include:
OBJECTIVE:
Give you a strong understanding of
Strategic Partnerships. ACTIVITIES:
Overview lecture on the Business
Development process. Interactive
discussions drawing on both positive and negative experiences from
those in attendance, as well as experiences from the Instructor. PREREQUISITES:
Experience and strong interest in the Internet. READING
MATERIALS:
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