Symposium Schedule DAY
1 (Monday, April 17, 2000):9:00-10:15 Keynote:
Egghead.com, Inc.: From Shelf Space to Cyberspace
10:30-12:00
E-Commerce Foundation and Strategy -
Panel
Chair: Mitchell Levy, President ECnow.com, Publisher ECMgt.com -
Alfred
Chuang, President & COO, BEA Systems -
Phil
Levinson, President, Chairman & Co-founder, Camdens 12:15-12:45
Luncheon Keynote – The B2B Revolution 1:00-2:15
Creating and Implementing an E-Commerce Project -
Panel Chair: Matt Roche, President, Fort Point Partners -
Ken Campbell, CEO, Centegy -
Frank Getman, President & CEO, Houston
Street Exchange 2:15-2:45
Break 2:45-4:00
Managing Your E-Commerce Partners -
Panel
Chair: Narry Singh, Partner, The McKenna Group -
Susan
Spector McPherson, Director of Strategic Development, Concur Technologies -
Dave
Deasy, Director of Marketing and Operations, HPshopping.com -
Mohit
Mehrota, VP & GM Corporate Services Interaction, American Express 4:15-5:30
Customer Service in the E-Commerce Space -
Panel
Chair: Ashu Roy, CEO & Co-Founder, eGain Communications -
Robert
LoCascio, CEO and Founder, LivePerson -
Russ
Cohn, CEO, Brigade Solutions Inc. -
Louis
Lamoureux, Partner, Deloitte Consulting LLC 6:00-6:30 Evening Keynote – Not all Vertical Markets are Created
Equal DAY
2 (Tuesday, April 18, 2000):9:00-10:30
New Models in the New World
-
Panel
Chair: Mitchell Levy, President ECnow.com, Publisher ECMgt.com -
Narry Singh, Partner, The McKenna Group -
Jack Serfass, Co-Chairman, Co-Founder, Bowstreet -
Andrew Krainin, Sr. VP Marketing, Sameday.com 10:45-12:00
Global Content is King -
Panel
Chair: Jorden Woods, CEO, Global Sight Corporation -
Brad
Husick, VP of Standards and Evangelism, Vignette -
Julie
Harrington, VP Marketing, Technical Communities -
Anita
Ward, Managing Partner, Zeffer 2:00-2:45
President Bill Clinton - The Digital Divide 3:15-4:25
E-Commerce Brand-building 3:00-3:35
Cool E-Commerce Tools -
Panel
Chair: Vic Vasan, Director of Emerging Technologies, Beyond Interactive -
Heidi
Messer, President and co-founder of LinkShare Corp. -
Scott Eagle, VP Marketing, Gator.com 3:40-4:25
Internet Marketing Techniques -
-
Cheryl
Ho, Co-Founder, VP-Product Development, Linkshare Corp. -
Tina
Lally, VP Client Marketing Service Delivery, Rainmaker Systems -
Geoff
Smith, Senior Marketing Manager, Clickaction -
Jordan
Berke, Director of Dialog Management, Beyond Interactive 4:30-5:05
Case Study: Chemdex – On-line Starting Point for the Chemical Industry
5:05-5:30
Wrap-up Session -
Panel
Chair: Mitchell Levy, President ECnow.com, Publisher ECMgt.com -
Martha
Greer, VP Marketing for Chemdex -
Anita
Ward, Managing Partner, Zeffer -
Tina
Lally, VP Client Marketing Service Delivery, Rainmaker Systems -
Geoff
Smith, Senior Marketing Manager, Clickaction -
Jordan
Berke, Director of Dialog Management, Beyond Interactive 5:30+
Special Last-Minute Added Bonus (1x1 consulting) -
Mitchell
Levy, President ECnow.com, Publisher ECMgt.com -
Martha
Greer, VP Marketing for Chemdex -
Anita
Ward, Managing Partner, Zeffer -
Tina
Lally, VP Client Marketing Service Delivery, Rainmaker Systems -
Geoff
Smith, Senior Marketing Manager, Clickaction -
Jordan
Berke, Director of Dialog Management, Beyond Interactive |