REQUIRED
COURSES (70 course hours [7 courses]) - Spring 2002 |
Course
| Dates/CEUs/Cost
|
Instructor |
|
E-Commerce
Management: The Big Picture (Blended on-ground/on-line
course) | - 3/7 &
3/14 (9:00a-4:00p) Lundy Campus
Course #: 15CTGE44331 CEUs: 1.4, Cost: $525 |
Mitchell Levy |
E-Commerce,
Public Policy and the Law | - 3/9
(9:00a-5:00p) Lundy Campus
Course #: 15CTGE443F31 CEUs: 0.7, Cost: $365 |
Lori Hefner
/ Carol Wu |
ECM
Solutions: Thinking Outside the Box |
- 3/14 & 4/11 (6:30p-9:30p) Lundy Campus
Course #: 15CTGE443G31 CEUs: 1.2, Cost: $455 |
Mitchell Levy |
Successfully Managing E-Commerce Projects Within Your Company |
- 4/8 & 4/15 (6:00p-9:30p) Lundy Campus
Course #: 15CTGE44231 CEUs: 0.7, Cost: $365 |
Todd Parsons |
E-Commerce:
New Models for New Markets | - 2/21
& 2/28 (9:00a-4:00p) Lundy Campus
Course #: 15CTGE443D31 CEUs: 1.2, Cost: $455 |
Ken Campbell |
Customer Service: The Key to Building a Wildly Successful Business |
- 3/19 & 3/26 (6:30p-9:30p) Lundy Campus
Course #: 15CTGE443X31 CEUs: 0.6, Cost: $325 |
Francoise Tourniaire |
Bridging
ECM Technology and Business |
- 2/8 & 2/15 (9:30a-4:30p) Lundy Campus
Course #: 15CTGE443Z31 CEUs: 1.2, Cost: $455 |
Bob Cormia |
|
CURRENT ELECTIVES (91
course hours [12 courses] available in Spring 2002, 50 course hours needed
for the Certificate) - Spring 2002 |
25+ Internet
Marketing Techniques | - 3/8
(9:00a-5:00pm) Lundy Campus
Course #: 15CTGE445O31 CEUs: 0.7, Cost: $365 |
Mitchell Levy |
Creating
the E-Business Strategy | - 2/21
& 2/28 (6:00p-9:30p) Lundy Campus
Course #: 15CTGE442I31 CEUs: 0.7, Cost: $365 |
Hollis Bischoff |
How to Influence the Influencers: A Crash Course in Analyst,
Media and Public Relations | - 2/20 & 2/27
(6:30-9:30p) Lundy Campus
Course #: 01CTGE442O31 CEUs: 0.6, Cost: $325 | Mark
Addison |
How to
Successfully Pitch and Conduct Media Interviews | - Postponed: Awaiting Rescheduled
Date
- 2/23 (9:00-5:00p) Lundy Campus
Course #: 01CTGE442Q31 CEUs: 0.7, Cost: $325 | Edward
Segal |
Learn How
to Use Networking to Produce Results in Business and in Life | - 2/18 & 2/25
(6:30-9:30p) Lundy Campus
Course #: 01CTGE442R31 CEUs: 0.6, Cost: $325 | Derinda
Gaumond |
Using the
Value Equation to Drive Business Success | - 2/12 & 2/19
(6:00-9:30p) Lundy Campus
Course #: 01CTGE442V31 CEUs: 0.7, Cost: $365 | Mitchell
Levy & Bob
Cormia |
Developing and Managing Your E-Commerce
Content | - 4/21
& 4/28 (8:30a-4:30p) Lundy Campus
Course
#: 15CTGE443I31 CEUs: 1.4, Cost: $525 | Raj
Gupta |
Online E-Commerce Brand Building
| - 3/20 (9:30a-4:30p)
Lundy Campus
Course #: 15CTGE443J31 CEUs: 0.6, Cost: $325 |
Christina Cheney |
E-Commerce
Procurement: Vendors, Processes and Standards |
- 2/9 (9:00a-4:00p) Lundy Campus
Course
#: 15CTGE443M01 CEUs: 0.6, Cost: $325 |
Fred Sollish |
How
to Build an E-Commerce Business Plan (Blended on-ground/on-line
course) | - 3/12
& 3/26 (1:00p-5:00p) Lundy Campus
Course
#: 15CTGE443O31 CEUs: 1.2, Cost: $455 | Doug
Nelson |
ECM Organizational Alignment |
- 3/2 (9:00a-5:00p) Lundy Campus
Course
#: 15CTGE442M31 CEUs: 0.7, Cost: $365 |
Gwen Hanna |
E-Commerce
Business Development | - 3/13
& 3/20 (6:30p-9:30p) Lundy Campus
Course
#: 15CTGE443S31 CEUs: 0.6, Cost: $325 |
Donald Davis |
|
Advanced ECM Certificate - 20
CEUs Total
- Comprised of the ECM Certificate plus
2-3 Achievement Awards
|
Achievement Awards (7)
You can get an ECM Achievement Award by taking 5 elective courses plus at least
1.2 CEUs of required course(s). The awards are as follows: |
- Deploying, Managing and E-Volving E-Commerce
within Companies
- B2B ECM
- B2C ECM
- 360
Degree Customer Focus
- ECM Marketing
- ECM Entrepreneurship
- International
ECM
Note: A course can count toward the ECM Certificate and an ECM Achievement Award,
however, an elective cannot be used for more than one ECM Achievement Award.
|
The electives that can be used for
each of these achievement awards are as follows:
Achievement
Awards / Courses | Deploy
Manage & Evolve EC | B2B | B2C | 360
Degree Cust- omer Focus | Market-
ing | Entre-
pre- neur- ship | Inter-
na- tional | 442
Starting an ECM Initiative Within Your Company |
x |
x |
x |
x |
|
|
x | 442A
Strategies for Creating Value That Will Lead to Funding |
|
x |
x |
|
x |
x |
| 442C
Architecting E-Commerce Solutions for Delivery over the Web |
x |
x |
x |
x |
|
x |
x | 442F
ECM User Interface Strategy, Design and Development |
x |
x |
x |
x |
x |
x |
x | 442G
Communicating Effectively in Technical Environments |
x |
x |
x |
|
|
x |
| 442I
Creating the E-business Strategy |
x |
x |
x |
x |
x |
x |
x | 442J
Creating Strategic ECM Partnerships on the Internet |
x |
x |
x |
x |
x |
x |
x | 442K
Metrics: Measuring the Effects of E-Commerce Changes |
x |
x |
x |
x |
|
|
x | 442M
ECM Organizational Alignment |
x |
|
|
x |
|
|
| 442O
How to Influence the Influencers: A Crash Course in Analyst, Media and Public
Relations | x |
x |
x |
|
x |
x |
| 442Q
How to Successfully Pitch and Conduct Media Interviews |
x |
x |
x |
x |
x |
x |
x | 442R
Learn How to Use Networking to Produce Results in Business and in Life |
x |
x |
x |
x |
x |
x |
x | 442V
Using the Value Equation to Drive Business Success |
x |
x |
x |
x |
x |
x |
x | 443B
Successfully Managing an E-Commerce Project |
x |
x |
x |
x |
x |
x |
x | 443C
Maintaining Long-term E-Commerce Success |
x |
x |
x |
x |
x |
x |
x | 443D
E-Commerce: New Models for New Markets |
x |
x |
x |
x |
x |
x |
x | 443E
E-Commerce Customer Service Solutions and Case Studies |
x |
x |
|
x |
|
|
x | 443I
Developing and Managing Your E-Commerce Content |
x |
x |
x |
x |
x |
x |
x | 443J
On-line E-Commerce Brand Building |
x |
x |
x |
x |
x |
x |
x | 443K
How to Raise Money from the Professional Investment Community |
|
x |
x |
|
|
x |
| 443M
E-Commerce Procurement: Vendors, Processes & Standards |
x |
x |
|
|
|
|
| 443N
Global E-Commerce: Taking your business global on the Web |
x |
x |
x |
x |
|
|
x | 443O
How to Build an E-Commerce Business Plan (Hybrid in person/on-line class) |
x |
x |
x |
|
|
x |
x | 443P
Making Money Online Through Business to Consumer Marketing |
x |
|
x |
x |
x |
x |
| 443Q
Driving Net Market Maker Success - Content, Traffic and Revenue |
x |
x |
|
x |
|
x |
x | 443S
E-Commerce Business Development |
x |
x |
x |
x |
x |
x |
x | 443T
E-Commerce Fulfillment & Distribution: Behind the Buy Button |
x |
x |
x |
x |
|
|
x | 443U
E-Commerce Market Research |
x |
x |
x |
x |
x |
x |
x | 443V
Online Communities to Drive E-Commerce - What, Why, & How |
x |
x |
x |
x |
x |
|
x | 443X
Customer Service: The Key to Building a Wildly Successful Business |
x |
|
x |
x |
|
|
x | 443Z
Bridging ECM Technology and Business |
x |
x |
x |
x |
x |
x |
x | 445O
25+ Internet Marketing Techniques | x | | | x | x | x | |
|