SJSU-PD's Electronic Commerce Management (ECM) Certificate Program Courses

Spring 2001 ECM Certificate Program Course, Schedule & Fee Summary

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You need to take 12.0 CEUs to obtain the ECM certificate. This is comprised of 8 required courses totaling 6.9 CEUs, and any combination of elective courses totaling at least 5.1 CEUs.

Spring 2001 Required Courses (10)
Spring 2001 New Elective Courses (5)
Spring 2001 Current Elective Courses (24)
Spring 2001 Achievement Awards (9)
Advanced ECM Certificate
Potential Courses for Summer'01
Fall 2000 Courses

Spring 2001 Required Courses (10)

E-Commerce Management: The Big Picture
How to Write an E-Commerce Project Plan

Successfully Managing an E-Commerce Project
or
Maintaining Long-term E-Commerce Success
The Process Behind Your E-Commerce Success
E-Commerce: New Models for New Markets

Customer Service: The Key to Building a Wildly Successful Business
or
E-Commerce Customer Service Solutions and Case Studies
E-Commerce, Public Policy and the Law
ECM Solutions: Thinking Outside the Box

Spring 2001 New Elective Courses (5)

Metrics: Measuring the Effects of E-Commerce Changes
Mobile ECM
ECM Organizational Alignment
Customer Led ECM Change Management
How to Influence the Influencers: A Crash Course in Analyst, Media and Public Relations

Spring 2001 Current Elective Courses (24)

Developing and Managing Your E-Commerce Content
On-Line E-Commerce Brand Building
How to Raise Money from the Professional Investment Community for your E-Commerce Business
E-Commerce Procurement: Vendors, Processes & Standards
Global E-Commerce: Taking your Business Global on the Web
How to Build an E-Commerce Business Plan
Business to Consumer E-Commerce Marketing: Case Studies in the Making
25+ Internet Marketing Techniques
E-Commerce Market Research
E-Commerce Fulfillment and Distribution: Behind the Buy Button
On-Line Communities to Drive E-Commerce: What, Why & How
Driving Net Market Maker Success - Content, Traffic & Revenue
E-Commerce Business Development
E-Commerce Personalization
Bridging ECM Technology and Business
Starting an ECM Initiative Within Your Company
Increasing your Early-Stage Dot.com Valuation
Architecting E-Commerce Solutions for Delivery over the Web
Taking your Business to Europe
European ECM Momentum
ECM User Interface Strategy, Design and Development
Communicating Effectively with Technical Professionals
Building an E-Business Roadmap
Creating Strategic ECM Partnerships on the Internet

REQUIRED COURSES (69 course hours [8 courses]) - Spring'01
Course	Dates/CEUs/Cost	Instructor
E-Commerce Management: The Big Picture	1/20, 1/27 (8:30a-4:30p) Lundy Campus Course # 01CTGE44331 3/12, 3/19 (8:30a-4:30p) Tisch Campus Course # 01CTGE443 NOTE: Will also run an online course this semester CEUs: 1.4, Cost: $525	Mitchell Levy
How to Write an E-Commerce Project Plan	1/9, 1/16 (6:30p-9:30p) Tisch Campus Course # 01CTGE443A01 2/20, 2/27 (6:30p-9:30p) Lundy Campus Course # 01CTGE443A31 CEUs: 0.6, Cost: $325	Steve Rushton
Successfully Managing an E-Commerce Project	1/17, 1/24 (6:30p-9:30p) Tisch Campus Course # 01CTGE443B01 3/8, 3/15 (6:30p-9:30p) Lundy Campus Course # 01CTGE443B31 4/12, 4/19 (6:30p-9:30p) Lundy Campus Course # 01CTGE443B32 NOTE: Will also run an online course this semester CEUs: 0.6, Cost: $325	Joe Nguyenle
One can take either 443C or 443Y
Maintaining Long Term E-Commerce Success	3/17 (8:30a-4:30p) Required 443C or 443Y Lundy Campus Course # 01CTGE443C31 CEUs: 0.7, Cost: $365	Nanoshka Johnson
The Process Behind Your E-Commerce Success	NOTE: 1/18 course moved to 2/5 1/18, 1/25 (6:30p-9:30p) Tisch Campus Course # 01CTGE443Y01 2/5, 2/12 (6:30p-9:30p) Lundy Campus Course # 01CTGE443Y31 CEUs: 0.6, Cost: $325	Was Mark Anderson, now Mitchell Levy and Brent While

E-Commerce: New Models for New Markets	1/11, 1/18, 1/25, 2/1 (6:30p-9:30p) Lundy Campus Course #: 01CTGE443D31 3/12, 3/19, 3/26, 4/2 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443D01 CEUs: 1.2, Cost: $455	Dan Todd
One can take either 443X or 443E
Customer Service: The Key to Building a Wildly Successful Business	NOTE: New course name 2/1, 2/8 (6:30p-9:30p) Tisch Campus Course # 01CTGE443X01 CEUs: 0.6, Cost: $325	Nikhil Behl
E-Commerce Customer Service Solutions and Case Studies	3/13, 3/15 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443E01 CEUs: 0.6, Cost: $325	Carol Tatum

E-Commerce, Public Policy and the Law	NOTE: 1/27 course was moved to 3/10 course 1/27(09.00a-05.00p) Lundy Campus Course #: 01CTGE443F31 3/10 (09.00a-05.00p) Lundy Campus Course #: 01CTGE443F32 CEUs: 0.7, Cost: $365	Lori Hefner / Carol Wu
ECM Solutions: Thinking Outside the Box	2/20, 3/12 (6:00p-9:30p) Tisch Campus Course #: 01CTGE443G01 3/21, 4/11 (6:00p-9:30p) Lundy Campus Course #: 01CTGE443G31 CEUs: 1.2, Cost: $425	Mitchell Levy



NEW ELECTIVES (45 new course hours [5 courses] available in Spring’01, 51 course hours needed for the Certificate) - Spring'01
Course	Dates/CEUs/Cost	Instructor
Metrics: Measuring the Effects of E-Commerce Changes	NOTE: Course Cancelled 3/6, 3/27 (6:30-9:30pm) Tisch Campus Course #: 01CTGE442K01 CEUs: 0.6, Cost: $325	Tom Popek
Mobile ECM	NOTE: Course Cancelled 2/26, 3/5, 3/12, 3/19 (6:00-9:00pm) Tisch Campus Course #: 01CTGE442N01 CEUs: 1.2, Cost: $455	CJ Yem
ECM Organizational Alignment	3/24 (9:00a-5:00p) Tisch Campus Course #: 01CTGE442M01 CEUs: 0.7, Cost: $365	Gwen Hanna
Customer Led ECM Change Management	NOTE: Course Canceled 2/24, 3/3 (9:00a-3:00p) Lundy Campus Course #: 01CTGE442L31 CEUs: 1.2, Cost: $455	Claire Eeles
How to Influence the Influencers: A Crash Course in Analyst, Media and Public Relations	NOTE: Course Cancelled 3/7, 3/14 (6:30-9:30p) Tisch Campus Course #: 01CTGE442O01 CEUs: 0.6, Cost: $325	Gay Slesinger



CURRENT ELECTIVES (209 course hours [24 courses] available in Spring’01, 51 course hours needed for the Certificate) - Spring'01
Developing and Managing Your E-Commerce Content	2/3, 2/10 (8:30a-4:30p) Lundy Campus Course #: 01CTGE443I31 NOTE: Course merged with 2/3 course above 2/8, 2/15 (9:00a-5:00p) Lundy Campus Course #: 01CTGE443I32 CEUs: 1.4, Cost: $495	Savitha Varadan Brenda Kienan
Online E-Commerce Brand Building	2/10 (9:30a-4:30p) Tisch Campus Course #: 01CTGE443J01 CEUs: 0.6, Cost: $325	Christina Cheney
How to Raise Money from the Professional Investment Community for your E-Commerce Business	3/6, 3/13, 3/20, 3/27 (6:30p-9:30p) Lundy Campus Course #: 01CTGE443K31 CEUs: 1.2, Cost: $455	Bob Ferri
E-Commerce Procurement: Vendors, Processes & Standards	NOTE: Changed course hours from 12 to 6 1/9, 1/16 (6:30p-9:30p) Lundy Campus Course # 01CTGE443M31 CEUs: 0.6, Cost: $325	Fred Sollish
Global E-Commerce: Taking Your Business Global On the Web	2/21, 2/28, 3/14, 3/28 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443N01 CEUs: 1.2, Cost: $455	Jorden Woods
How to Build an E-Commerce Business Plan	NOTE: Course cancelled - will run online course starting next semester and will be running a beta version this semester 1/17, 1/24, 1/31, 2/7 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443O01 CEUs: 1.2, Cost: $455	Doug Nelson
Business to Consumer E-Commerce Marketing: Case Studies in the Making	2/26, 3/25 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443P01 CEUs: 0.6, Cost: $325	Michael Caruso
25+ Internet Marketing Technique	3/21 (8:30a-4:30pm) Lundy Campus Course #: 01CTGE445O31 CEUs: 0.7, Cost: $365	Mitchell Levy
E-Commerce Market Research	3/6, 3/20 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443U01 CEUs: 0.6, Cost: $325	Brad Peppard
E-Commerce Fulfillment & Distribution: Behind the Buy Button	NOTE: Course cancelled 1/24, 1/31, 2/7, 2/14 (6:30-9:30p) Lundy Campus Course #: 01CTGE443T31 CEUs: 1.2, Cost: $455	Dolph Westerbos
Online Communities to Drive E-Commerce - What, Why, and How	4/17, 4/24 (6:00p-9:30p) Tisch Campus Course #: 01CTGE443V01 CEUs: 0.7, Cost: $365	Was Cynthia Typaldos, will be Melissa Koch
Driving Net Market Maker Success - Content, Traffic and Revenue	NOTE: Course cancelled 2/20, 2/27 (6:00p-9:30p) Tisch Campus Course #: 01CTGE443Q01 CEUs: 0.7, Cost: $365	Peter Ostrow
E-Commerce Business Development	NOTE: Will merge this course with the 2/17 Business Development course due to illness of the instructor 2/22, 3/1 (6:30p-9:30p) Lundy Campus Course #: 01CTGE443S31 CEUs: 0.6, Cost: $325	Donald Davis
E-Commerce Personalization	NOTE: Course Cancelled 1/22, 1/29 (6:30p-9:30p) Tisch Campus Course #: 01CTGE443W01 CEUs: 0.6, Cost: $325	Mark Gardella/ Ronald Johnson
Bridging ECM Technology and Business	1/13, 1/20 (9:30a-4:30p) Lundy Campus Course #: 01CTGE443Z01 CEUs: 1.2, Cost: $455	Bob Cormia
Starting an ECC Initiative Within Your Company	NOTE: Course cancelled 1/23, 1/30 (6:00p-9:30p) Tisch Campus Course #: 01CTGE44201 CEUs: 1.2, Cost: $455	Bill Roeder
Increasing Your Early-Stage Dot.Com Valuation	3/1, 3/8 (6:00p-9:30p) Tisch Campus Course #: 01CTGE442A01 CEUs: 0.7, Cost: $365	George Arabian
Architecting E-Commerce Solutions for Delivery over the Web	2/7, 2/14 (6:00p-9:30p) Tisch Campus Course #: 01CTGE442C01 CEUs: 0.7, Cost: $365	George Roman
Taking Your Business to Europe	4/10 (8:30a-4:30p) Tisch Campus Course #: 01CTGE442D01 CEUs: 0.6, Cost: $325	Maria Luisa Rodriguez
European EC Momentum	NOTE: Please Notice New Course Dates 4/9, 4/10, 4/11, 4/12 (6:30p-9:30p) Tisch Campus Course #: 01CTGE442E01 CEUs: 1.2, Cost: $455	Maria Luisa Rodriguez
ECM User Interface Strategy, Design and Development	3/31 (9:00a-5:00p) Lundy Campus Course #: 01CTGE442F31 CEUs: 0.7, Cost: $365	Christina Cheney
Building an E-Business Roadmap	NOTE: Course Cancelled (sorry) 2/15, 2/22 (6:00p-9:30p) Tisch Campus Course #: 01CTGE442I01 CEUs: 0.7, Cost: $365	Jennifer Hamilton
Creating Strategic ECM Partnerships on the Internet	NOTE: Due to illness, Donald Davis will be teaching this course. 2/17 (9:00a-5:00p) Tisch Campus Course #: 01CTGE442J01 CEUs: 0.7, Cost: $365	Scott Blum

Potential Elective Courses for Summer’01
Course	Hours	Instructor
E-Commerce in Asia	~6-12 hrs	TBD
E-Commerce Sales: Vendors, Processes & Standards	~6-12 hrs	TBD
E-Commerce Customer Relationship Management	~6-12 hrs	TBD

Advanced ECM Certificate
20 CEUs Total Comprised of the ECM Certificate plus 2-3 Achievement Awards

Achievement Awards (9)
You can get an ECM Achievement Award by taking 5 elective courses plus at least 1.2 CEUs of required course(s). The awards are as follows:
Deploying E-Commerce within Companies Managing and Maintaining E-Commerce within Companies Evolving E-Commerce within Companies B2B ECM B2C ECM 360 Degree Customer Focus ECM Marketing ECM Entrepreneurship International ECM Note: A course can count toward the ECM Certificate and an ECM Achievement Award, however, an elective cannot be used for more than one ECM Achievement Award.
The electives that can be used for each of these achievement awards are as follows: Deploying E-Commerce within Companies CTGE 443I: Developing and Managing Your E-Commerce Content CTGE 4430: How to Build an E-Commerce Business Plan CTGE 445O: 25+ Internet Marketing Techniques CTGE 443T: E-Commerce Fulfillment & Distribution: Behind the Buy Button CTGE 443S: E-Commerce Business Development CTGE 443W: E-Commerce Personalization CTGE 442: Starting an ECM Initiative Within Your Company CTGE 442C: Architecting E-Commerce Solutions for Delivery over the Web CTGE 442D: Taking Your Business to Europe CTGE 442F: ECM User Interface Strategy, Design and Development CTGE 442G: Communicating Effectively with Technical Professionals CTGE 442J: Creating Strategic ECM Partnerships on the Internet CTGE: 442N: Mobile ECM CTGE 442L: Customer Led ECM Change Management Managing and Maintaining E-Commerce within Companies CTGE 443I: Developing and Managing Your E-Commerce Content CTGE 443M: E-Commerce Procurement: Vendors, Processes & Standards CTGE 443N: Global E-Commerce : Taking your business global on the Web CTGE 443T: E-Commerce Fulfillment & Distribution: Behind the Buy Button CTGE 443S: E-Commerce Business Development CTGE 443Z: Bridging ECM Technology and Business CTGE 442: Starting an ECM Initiative Within Your Company CTGE 442E: European ECM Momentum CTGE 442F: ECM User Interface Strategy, Design and Development CTGE 442G: Communicating Effectively with Technical Professionals CTGE 442J: Creating Strategic ECM Partnerships on the Internet CTGE: 442K: Metrics: Measuring the Effects of E-Commerce Changes CTGE 442L: Customer Led ECM Change Management Evolving E-Commerce within Companies CTGE 443I: Developing and Managing Your E-Commerce Content CTGE 443J: On-line E-Commerce Brand Building CTGE 443U: E-Commerce Market Research CTGE 443Q: Driving Net Market Maker Success - Content, Traffic and Revenue CTGE 442F: ECM User Interface Strategy, Design and Development CTGE 442I: Building an E-Business Roadmap CTGE: 442K: Metrics: Measuring the Effects of E-Commerce Changes CTGE 442M: ECM Organizational Alignment CTGE 442L: Customer Led ECM Change Management B2B ECM CTGE 443J: On-line E-Commerce Brand Building CTGE 443M: E-Commerce Procurement: Vendors, Processes & Standards CTGE 443N: Global E-Commerce : Taking your business global on the Web CTGE 4430: How to Build an E-Commerce Business Plan CTGE 443U: E-Commerce Market Research CTGE 443T: E-Commerce Fulfillment & Distribution: Behind the Buy Button CTGE 443V: Online Communities to Drive E-Commerce - What, Why, & How CTGE 443Q: Driving Net Market Maker Success - Content, Traffic and Revenue CTGE 443Z: Bridging ECM Technology and Business CTGE 442A: Increasing Your Early-Stage Dot.com Valuation CTGE 442C: Architecting E-Commerce Solutions for Delivery over the Web CTGE 442I: Building an E-Business Roadmap B2C ECM CTGE 443J: On-line E-Commerce Brand Building CTGE 443N: Global E-Commerce : Taking your business global on the Web CTGE 4430: How to Build an E-Commerce Business Plan CTGE 443P: Business to Consumer E-Commerce Marketing: Case Studies in the Making CTGE 443U: E-Commerce Market Research CTGE 443T: E-Commerce Fulfillment & Distribution: Behind the Buy Button CTGE 443V: Online Communities to Drive E-Commerce - What, Why, & How CTGE 443Z: Bridging ECM Technology and Business CTGE 442A: Increasing Your Early-Stage Dot.com Valuation CTGE 442C: Architecting E-Commerce Solutions for Delivery over the Web CTGE 442I: Building an E-Business Roadmap 360 Degree Customer Focus CTGE 443I: Developing and Managing Your E-Commerce Content CTGE 443J: On-line E-Commerce Brand Building CTGE 443P: Business to Consumer E-Commerce Marketing: Case Studies in the Making CTGE 443U: E-Commerce Market Research CTGE 443T: E-Commerce Fulfillment & Distribution: Behind the Buy Button CTGE 443V: Online Communities to Drive E-Commerce - What, Why, & How CTGE 443Q: Driving Net Market Maker Success - Content, Traffic and Revenue CTGE 443W: E-Commerce Personalization CTGE 442F: ECM User Interface Strategy, Design and Development CTGE 442I: Building an E-Business Roadmap CTGE: 442K: Metrics: Measuring the Effects of E-Commerce Changes CTGE: 442N: Mobile ECM CTGE 442M: ECM Organizational Alignment CTGE 442L: Customer Led ECM Change Management ECM Marketing CTGE 443I: Developing and Managing Your E-Commerce Content CTGE 443J: On-line E-Commerce Brand Building CTGE 443P: Business to Consumer E-Commerce Marketing: Case Studies in the Making CTGE 445O: 25+ Internet Marketing Techniques CTGE 443U: E-Commerce Market Research CTGE 443S: E-Commerce Business Development CTGE 443W: E-Commerce Personalization CTGE 442J: Creating Strategic ECM Partnerships on the Internet CTGE 442O: How to Influence the Influencers: A Crash Course in Analyst, Media and Public Relations ECM Entrepreneurship CTGE 443K: How to Raise Money from the Professional Investment Community for your E-Commerce Business CTGE 4430: How to Build an E-Commerce Business Plan CTGE 443P: Business to Consumer E-Commerce Marketing: Case Studies in the Making CTGE 443U: E-Commerce Market Research CTGE 443Q: Driving Net Market Maker Success - Content, Traffic and Revenue CTGE 443S: E-Commerce Business Development CTGE 442A: Increasing Your Early-Stage Dot.com Valuation CTGE 442C: Architecting E-Commerce Solutions for Delivery over the Web CTGE 442G: Communicating Effectively with Technical Professionals CTGE 442J: Creating Strategic ECM Partnerships on the Internet CTGE 442O: How to Influence the Influencers: A Crash Course in Analyst, Media and Public Relations International ECM CTGE 443I: Developing and Managing Your E-Commerce Content CTGE 443J: On-line E-Commerce Brand Building CTGE 443N: Global E-Commerce : Taking your business global on the Web CTGE 4430: How to Build an E-Commerce Business Plan CTGE 442: Starting an ECM Initiative Within Your Company CTGE 442C: Architecting E-Commerce Solutions for Delivery over the Web CTGE 442D: Taking Your Business to Europe CTGE 442E: European ECM Momentum CTGE 442I: Building an E-Business Roadmap CTGE: 442K: Metrics: Measuring the Effects of E-Commerce Changes CTGE: 442N: Mobile ECM CTGE 442L: Customer Led ECM Change Management

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1-408-257-3000 (Phone),E-mail: General (Mitchell.Levy.SJSU@ecnow.com)
Copyright © 1999-2003 by ECnow.com, Inc., All rights reserved